Utopia | Design and Advertising Agency
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STREAM

design

STREAM AFRICA 2017

WPP’s Stream Unconference is one of the world’s foremost digital conferences, taking place year-round across the globe. Our brief was to create a fresh, new logo for Stream Africa 2017; one that captured the spirit of our diverse continent.

The resulting logo celebrates Africa’s prolific cultural tapestry and creativity in the form of tiles that have been decorated with the art forms unique to different African countries. We created a tile to represent each country within Africa using its most prevalent art form, all of which were 3D printed live at the event and displayed as part of an exhibition.

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